Entertainment Marketing & Promotions

Tuesday, February 8, 2011

Do you think having a written-down Business Plan is important?

*Thoughts by: B. Brown (BREG)

One of the 1st things I did when I was developing Bar-Red Entertainment Group (BREG) along with my Business Partners was to sit down with experienced industry people and "listen" to what they had to say. I heard a lot of interesting stories, but the main thing I got from all those meetings was that you had to have a plan and that you had to be willing to work!

So all of you aspiring artists, ceo's and business men and women, brainstorm and connect with Industry Veterans to get a feel for the current industry. Do in-depth research on your own and start working on your business plan.

If you need help, you may need to hire a consultant that can assist you and lead you in the right direction.

*Checkout what Jay-Z has to say about him, Dame & Biggs in regards to a Business Plan ....... (Excerpt from Jay-Z's book DECODED)

"So in 1994, Dame, Biggs, and I pooled our resources to form Roc-A-Fella Records ... We didn't know the business yet, but we knew how to hustle ... The difference with us was that we didn't want to get stalled at low-level hustling. We had a plan. We did more than talk about it, we wrote it down. Coming up with a business plan was the first thing the three of us did. We made short and long-term projections, we kept it realistic, but the key thing is that we wrote it down, which is as important as visualization in realizing success."

For help with your Business Plan, click on this link.

One Love!

Sunday, February 6, 2011

Like 1800Flowers; Get 20% off for Valentine's Weekend - Sponsored Post

Like 1-800-flowers and get 20% off select flowers & gifts when you order for Valentine's weekend! Don't be late!

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*If you are like me, you do not want to get caught slipping on Valentine's Day! Make sure your wife, girlfriend and/or mistress is taken care of for real. It can be a long 2011 Spring if you are not on point!

Keep smiling .......

One Love!

Thursday, February 3, 2011

1800Flowers Valentine's day promotion - Sponsored Post

Get 15% off when you order your Valentine's flowers at 1800flowers. Use code MyLikes at check out

http://mylikes.com/1800flowerspromo

*To all the Lover's in the world, you know what time of the year is coming up! Get your A-Game together and get your Love-Life for 2011 jump-started the right way!

One Love!

Tuesday, February 1, 2011

Using Social Media to Boost your Business or Advance your Career

*Thoughts by B. Brown (BREG)

When it comes to using Social Media, there are a lot of different opinions and theories on why you should use social media and how to use social media. You know the big three (3) - Facebook, Twitter & Myspace. It is amazing how the world has changed its communication process. When is the last time you pulled out a piece of paper and wrote an actual letter to someone and mailed it via the United States Postal Service? Stomped you, didn't I?

Well, social media is here to stay, so we might-as-well learn how to use it correctly and efficiently, especially if we are business men and women. We can actually use social media to help grow our businesses and propel our careers .......

Gabi Gregg's story is wonderful ... Black Enterprise Mag. Dec. 2010; pg. 76

Visit Black Enterprise Magazine Online

Her use of social media led her to her dream job as MTV's first ever TJ. Her official MTV Twitter Handle is @MTVTJ.

James Andrews, a managing partner of the Atlanta-based social media company EVERYWHERE, blogs and tweets as the "Key Influencer" while helping companies develop social media strategies. Here are his tips for creating your own:

1. Understand the goal - gaining brand recognition and talking to your consumers.

2. Have a plan - you should have realistic expectations and make sure that your strategy is sustainable.

3. Listen first - social media gives you a an unmatched opportunity to hear what your customers, colleagues and competition are saying.

4. Watch your tone - "You don't want to transfer your marketing language over to your Facebook fan page."

5. Be consistent - building a faithful following won't happen if you don't dedicate the time to talk with your audience regularly.