Creating your Marketing Plan - 2nd Step

Creating your Marketing Plan - 2nd Step

Once you have identified who you are and what you are, plus started to establish the "Fact" of who you are and what you are, the next step is to start getting specific.

You have started to tune into your target market and you are ready to set the amount of time that you are going to execute your Marketing Plan. Is it going to be an Eight (8) - Week, Sixteen (16) - Week, or a Twelve (12) - Month Plan? You determine and set the length of time. The length of your plan will be determined by your available time, man-power, and of course your budget. These three (3) things are very important to the set-up and execution of your Marketing Plan.

After you decide on the length of time, man-power and budget that you are willing-and-able to commit to marketing your product or service, it will be time to start writing down specifically what you will do each week of the Marketing Plan. The things you write down will be the Promotions work you will actually be doing.

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