Creating your Marketing Plan - 3rd & Final Step

You are now ready to literally put your plan on paper (typed-up), the actual specifics of how you are going to Market/Promote your Product and/or Service!

This is where a true decision has to be made about your knowledge/experience, skills, time, and flat-out effort. You have to look in the mirror and ask yourself do I actually know what to do or do I need some professional assistance? The answer to that question will move you forward accordingly.

Either way, you start with Week 1 or your first Initiative and start listing the things you are actually going to do. That could be contacting Internet Radio Stations, Mailing out promo copies, beginning street team work, etc. Every Week should have a new agenda and you should include the follow-up process with the work being done and the contacts being made because every business is basically based on relationships. Developing relationships starts with contacting a person or an organization frequently enough to allow yourself to be recognized and then doing the job well and delivering quality products and services.

So if you decide to write your Marketing Plan yourself or hire a professional, execution of the plan is the key! Once your plan is written, your in-house team and/or your outside-hired team will need to be on-point to execute the plan!

One Love from BREG!

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